Vancouver Tech Journal

Vancouver Tech Journal

Share this post

Vancouver Tech Journal
Vancouver Tech Journal
Set to IPO, here’s how Article navigated the biggest months in its history

Set to IPO, here’s how Article navigated the biggest months in its history

Plus, after a million orders, here's what comes next for the e-commerce juggernaut.

William Johnson's avatar
William Johnson
Dec 17, 2021
∙ Paid

Share this post

Vancouver Tech Journal
Vancouver Tech Journal
Set to IPO, here’s how Article navigated the biggest months in its history
Share
Duncan Blair, SVP of marketing, Article (provided)

“We had sort of two-to-three weeks where we saw like a 20% dip year-over-year — so, sort of scary times.” That was Duncan Blair, Article senior vice president of marketing, speaking to Vancouver Tech Journal in July of this year. He was helping me understand how Article, once Canada’s fastest-growing com…

This post is for paid subscribers

Already a paid subscriber? Sign in
© 2025 Overstory Media Group
Privacy ∙ Terms ∙ Collection notice
Start writingGet the app
Substack is the home for great culture

Share